Never mind content creation: How to leverage AI for maximum creativity

How to get beyond the internet’s latest “shiny object” obsession and understand how to really use AI for creative problem solving

During the last six months that ChatGPT has been in the wild, I’ve listened to a variety of fanboys and critics of it, each proclaiming what it means to the future of creativity.

It seems like everyone is writing about it — but their advice is overwhelmingly focused on how to use it to create many types of content with blinding speed.

But there’s precious little advice on how to use it to spur creative thinking and problem solving. A recent Google search turned up hardly anything about AI + creative problem solving. Everything was skewed toward super-fast content creation.

I’ve also experimented with ChatGPT and other AI tools to learn their strengths and weaknesses. And I’ve come to a fundamental conclusion:

AI will not replace our human creativity and creative problem solving skills.

Quite the opposite:

Human creativity is even more important than ever today. Here’s why: