How to “re-wild” your imagination

Chuck Frey
7 min readMar 10, 2023

Did you know that the online information feeds you consume are killing your creativity?

Unbeknownst to you, the algorithmic recommendation engines that select what you see in your social media feeds aren’t challenging your thinking.

Quite the opposite.

The stories they’re curating tend to be a dull pablum of information that’s focused in a handful of narrow topics that they have determined may be of interest to you. But there’s no way they can capture all of your idiosyncratic passions and interests. Yet, if you’re like most people, they dominate your attention.

These algorithmic blinders can lull you into creative apathy if you’re not careful.

That’s the theory of the prolific technology journalist and book author Clive Thompson, who has written several fascinating articles about “re-wilding your attention,” which you can read here and here.

Clive Thompson

He emphasizes that if you want to be creative, you need to be much more purposeful in your information consumption.

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Chuck Frey

Thought leader in mind mapping, visual thinking and creativity for 15+ years. Relentless explorer, learner and dot-collector. I help you elevate your thinking.